Bank Employees News: Online Marketing

Monday, 11 April 2016

Zero-interest EMIs on portals like Flipkart, Amazon, Snapdeal & others may make NBFCs heroes

Zero-interest EMIs on portals like Flipkart, Amazon, Snapdeal & others may make NBFCs heroes

KOLKATA: Online shopaholics will soon have one more reason to avoid the crowd.

Non-bank finance companies are working on interest-free installment plans for online purchasers. The EMI option is likely to be offered in the next six months, said industry executives with knowledge of the matter.

This option is now available only for buying from large brick-and mortar stores.

Source:Economic Times

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Friday, 1 April 2016

Online Marketing 15:22

Foreign Direct Investment in Online Marketing?

Foreign Direct Investment in Online Marketing?

New clarity on e-commerce may smoothen entry for foreign giants like Alibaba

BENGALURU: The new rules on foreign direct investment in online marketplaces could accelerate the entry of overseas firms such as China's Alibaba Group, both as investors and retailers, and potentially alter India's ecommerce landscape given their deep pockets.

Alibaba Group, a significant investor in electronic payments and marketplace Paytm, recently declared it was keen to begin operations directly in India this year, after its president J Michael Evans and global managing director K Guru Gowrappan met Telecom Minister Ravi Shankar Prasad.

"The policy will bring in more interest from investors who have not yet entered the (Indian) market from countries like China and Japan as the fear of working through loopholes is now gone," said Satish Meena, a senior analyst with Forrester Research.

Source:Economic Times

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